Currently, I am working at Between The Sheets Inc. as a Digital Marketing Manager. Between The Sheets is a luxury home linens and décor boutique known for its high-end bedding, furniture, and home accessories. My role involves creating engaging content and developing innovative ideas to promote the business. In addition to managing organic social content, I also handle paid social advertising and oversee social campaigns to enhance the brand’s digital presence. This experience has given me valuable insights into user experience, as I constantly analyze customer interactions across platforms to ensure a seamless, engaging, and user-friendly journey.

I collaborate closely with the website manager to maintain a cohesive online presence, optimizing website functionality for an intuitive user experience. I also work with the VP of Sales to align marketing strategies with customer needs and sales goals, focusing on improving how users engage with our brand both online and in-store. Below is the Instagram account where you can view all of the posts I’ve created.